48 Laws Contributors8 industry experts

The experts behind the 48 Laws

The 48 Laws of Subscription App Success draws on 8 practitioners who have collectively scaled hundreds of subscription apps. Each profile lays out what that expert publicly advocates on pricing, paywalls, onboarding, and retention, then shows how Botsi delivers it for every individual user.

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Thomas Petit

App Growth Consultant

Independent Mobile Growth Consultant · Self-employed (madv.io)

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Sylvain Gauchet

Subscription App Advisor

Founder, Growth Gems · Growth Gems

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Cristian Rotari

Growth & Monetization Expert

Monetization Lead · Zing Coach

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Daphne Tideman

Growth Strategy Consultant

Growth Advisor & Consultant · Independent

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Marcus Burke

Meta Growth Expert

Meta Ads & Subscription App Growth Consultant · Independent (marcuscnslt)

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Vahe Baghdasaryan

CEO, Tangent (a Superwall company)

Founder & CEO, Tangent (a Superwall company) · Tangent, a Superwall company

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Olga Berezovsky

Subscription Growth Advisor

Founder, ScopeClarity · Author, Data Analysis Journal · ScopeClarity

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Jacob Rushfinn

Botsi Co-Founder & CEO

Co-Founder & CEO · Botsi

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Botsi is not affiliated with these independent experts. Their recommendations are drawn from their public talks, writing, and interviews and mapped to what Botsi does. Jacob Rushfinn is Botsi's co-founder and CEO.