The 48 Laws
of Subscription App Success
Lessons, patterns, and tips most subscription app founders have to learn the hard way — distilled from 8 industry-leading experts into one actionable playbook.
Four chapters. One complete system.
Each chapter covers a critical pillar of subscription app growth, packed with actionable tactics you can implement today.
Onboarding & Early Experience
Master the critical first moments. Learn how the best apps convert new installs into engaged users through smart onboarding sequences, permission flows, and activation triggers.
Paywalls & Monetization
Optimize the moments that matter most for revenue. From paywall design and pricing psychology to offer sequencing and dynamic pricing strategies.
Retention, Engagement & Lifecycle
Keep users coming back. Discover the engagement loops, re-engagement tactics, and lifecycle campaigns that drive long-term retention and reduce churn.
Analytics, Segmentation & Testing
Make data-driven decisions. Learn the frameworks top apps use for cohort analysis, A/B testing, behavioral segmentation, and measuring what actually matters.
Learn from the best in the industry
Insights drawn from practitioners who have collectively scaled hundreds of subscription apps.
Ready to accelerate your app's growth?
Drop your email and we'll send the full 48 Laws guide straight to your inbox.
